Pidev juurdepääs lugematule hulgale infole ja üldine infoüleküllus on meie käitumisharjumused internetis vorminud hektiliseks ja resoluutselt selekteerivaks. Kui mõtlema hakata, siis on jahmatav kui kiirelt me infost üle libiseme ja kui lühike on me kannatus. Kui palju brauseri vahelehti on korraga avatud ja kui kiirelt me lehti, mis pole asjakohased või on aeglased, sulgeme. Continue reading
Articles
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Magento 2 tehniline võimekus ja selle tegelik kasu kaupmeestele
Kui Magento 2-ga esimest korda tutvust tegin, kavatsesin kirjeldada back-end funktsionaalsust ja täiustatud kasutajaliidest. Kasutajaliidest on küll päris palju uuendatud, aga M2 kasu kaupmeestele võrreldes M1-ga kirjeldab see vähe. Tegelik kasu ei peitu üldse seal. Continue reading
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Infographic: Why 68% of Online Shoppers Abandon their Shopping Cart?
You can spend countless of hours on tweaking your site, following suggestions how to optimise your homepage, product & category pages, but the last, most crucial piece of the puzzle is your shopping cart. Continue reading
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9 Steps for Better Conversion Rates
In eCommerce, your category page is most often the first touching point when customers land on your page and get a view of your products. So category pages double as landing pages, giving them an equal importance to product pages. Continue reading
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7 Step eCommerce Checklist For Better Converting Product Pages
The holy grail of e-commerce is knowing how to optimise your store for better conversion rates and an essential part of this is getting your product pages right on the mark. There's a sure science to the steps to take and many complex strategies to implement, but these tips are the first and essential to follow. Continue reading
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What does Google really think of your e-commerce site’s performance?
Google’s magic algorithm is reckoned to be about as secret as the recipe for Coca-Cola; top, top secret. Nevertheless, little clues are frequently dropped and analysed as to its possible content and what may affect it. Naturally, they’re of huge interest to e-commerce stores needing to gain the edge in searches. The potential relevance of website loading speed and host location, to search ranking has been debated in the past - what is the truth here? Continue reading
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The Power Of Video For Your E-Commerce Store
We all know that images are more likely to be clicked on and convert, but a video is even more powerful. Video only has benefits: It's great for SEO, it increases conversions and most importantly, it builds trust between retailers and consumers. Continue reading
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The Changing Role Of Email Marketing In E-Commerce
Although the impact of email has dropped in e-commerce, it remains and essential part of any store’s strategy in engaging and encouraging repeat customers. Continue reading
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4 Of The Best E-Commerce Websites
The road to e-commerce success is lined with brands that have fallen by the wayside, either through not understanding what it is that today’s online shopper demands, or failing to match expectations with results. However, there are some exceptional examples of brands that have seen the potential of technology to enhance the customer experience and run with it to produce incredible e-commerce sites which have collected millions of fans, and inspired legions of imitators. Let’s take a look at some of the best in the marketplace: Continue reading
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